News

Corporate retreat from DEI isn’t smart, it’s wimpish
Brands retreating from DEI in a bid not to offend anybody will soon find themselves irrelevant, writes Jack Richards.
How 15 major brands changed their approach to Pride Month this year
Some major brands withdrew or scaled back their support for Pride events across the nation.
Pride organisers warn Trump’s DEI purge directly hitting UK events as corporate sponsorships drop
Experts have said ‘the golden era of corporate sponsorship might be over’ for Pride, as 75% of event see sponsorship funding ...
The Heritage Foundation28d
Corporate Sponsors Are Pulling Back From Pride. Here’s What Shoppers ...
LGBTQ advocates have long allied themselves with diversity, equity and inclusion groups. Yet DEI’s legal troubles are causing some corporate sponsors to end their support for Pride activities.
Corporate DEI pullback is more words more than action
Ozzy Osbourne may have given his final performance, but he hasn’t yet given fans his final writings — or “Last Rites,” as he ...
Marketplace28d
Pride festivals cope with corporate sponsorship pullback - Marketplace
Pride parades and festivals are coping with a broad pullback in corporate sponsorship dollars amid shrunken DEI budgets and political pressure. This year, long-time corporate sponsors of ...
NBC News12d
2025 NYC Pride Parade sees noticeable drop in corporate sponsorships ...
An NBC News report found that organizers of several of the country’s premier Pride celebrations lost an estimated $200,000 to $350,000 apiece in funding from corporate sponsors this year.
Oklahoma's News25d
Rollback on DEI impacting corporate sponsor support for Oklahoma Pride ...
Rollback on DEI impacting corporate sponsor support for Oklahoma Pride Alliance by: Mecca Thompson/KFOR. Posted: Jun 15, 2025 / 10:18 PM CDT. Updated: Jun 15, 2025 / 10:18 PM CDT.
As corporate sponsors walk away from Pride, some call for a return to its activist roots
Organizations across Canada are grappling with a chilled enthusiasm among sponsors and donors this year, forcing organizers ...
USA Today15d
Nissan, Dollar General quietly end Nashville Pride sponsorships - USA TODAY
Despite the corporate sponsorship losses, Ruffin noted that Nashville’s 2025 Pride festival will have a record number of parade participants, including local businesses, community organizations ...