Milk chugging, or the "gallon challenge," was a thing a few years ago. The rules are pretty simple: Drink a gallon of milk in 60 minutes, and keep it down. It is harder than it sounds, as many a ...

However, that does not mean people aren't drinking it by the half gallon and gallon ... kills harmful bacteria in milk, but he said it also eliminates a large part of the drink's benefits.

Dairy farmers enjoyed higher milk prices in 2024 due to lower milk output for much of the year, and that same market force caused retail milk prices to climb to a new high.