For the first time in 23 years – and only the sixth in its entire history – BMW has unveiled a new logo intended to give a fresher look to its historic emblem. The new flat design includes a ...

Going forward, BMW became a hallmark of German automotive engineering, with its classic logo beginning to appear in print advertisements around the country and, eventually, beyond. BMW's corporate ...

BMW's logo, with its rich history and enduring design, serves as a powerful emblem of German engineering prowess. It's a symbol of a deep connection to its Bavarian heritage.