Detergent brand OMO took a multichannel approach to create a regionally relevant approach to its 'Dirt is Good' philosophy and increase share, value and sales volumes in the United Arab Emirates. OMO, ...

Share Hoshino Resorts, a family-owned hotel company based in Japan that's been in operation for more than 100 years, just announced its newest brand: OMO. The new midscale brand was designed to ...

"Having given kids’ permission to get dirty for years, OMO is now inspiring grown-ups ... effective and longstanding ‘Dirt Is Good’ brand idea. "Having given kids’ permission to get ...

Over the past few years OMO has transformed from a functional powder laundry brand to a total Home Care Brand with a 'Top Clean' proposition in China. With the aim to become a national brand, OMO ...

OMO has launched a new campaign via 303 MullenLowe using its long-standing ‘Dirt is Good’ positioning. With a tagline of ‘Comeback again. And again,’ the campaign was directed by Dave Wood ...

First partnering with the AFL in 2022, OMO, a Unilever brand, will continue its partnership as the Official Changeroom Partner, Official Laundry Partner and Official Fabric Care Partner of the AFL and ...

This announcement marks the first occasion OMO Australia – a Unilever brand – has entered a partnership with a sporting brand. The OMO partnership is the first changeroom partner of the AFL, linking ...