We confirmed these findings in a second survey, conducted in 2016, when we also identified additional downsides: Consumers who had heard more positive word-of-mouth were less satisfied with their ...

Oct. 31 -- SATURDAY, Oct. 31 (HealthDay News) -- Subliminal messages are most effective when they have negative words, English researchers say. Subliminal messages are images shown so quickly that ...

Then they were asked whether each word was positive, negative or neutral. "I found this surprising result," Schrauf says. "Half of all the words that people produce from their working vocabulary ...

So: Add a negative word to your headline — words like harm, heartbroken, ugly, troubling, angry — and get 2.3% more clicks, on average. And adding a positive word — like benefit, laughed, pretty, ...

When Positive Word-of-Mouth Can Have Negative Consequences. Consumers are more interested in buying a product they hear great things about. But there’s a hidden downside to all the good vibes. By .