“First and foremost I didn’t realize the internet and media was going to throw up over a sneakerhead buying a pair of sneakers,” Sharf said. “I am a sneakerhead, I’m a big Trump fan and ...

Sneakers are a $55 billion global industry. According to sneakerhead data website StockX, the secondary market for rare and limited-release sneakers is estimated to be worth over $1 billion.