Max complained that X, formerly known as Twitter, is not letting it switch back to its original HBO Max moniker.

As of Wednesday, HBO Max is no longer Max and is back to being HBO Max, just on the Max platform. We know, it’s confusing. Either way, it appears that X (fka Twitter) is not playing ball with all of this back and forth — or at any rate, it has not played ball yet.

HBO Max has revealed that Twitter (sorry, X) is refusing to allow the platform to change its handle back from @StreamOnMax to the previous version, ye olde @hbomax. And so, once again, the platform finds itself stuck in name, and branding, limbo.