IPG (Interpublic as it mostly was) reports its Q4 and full year 2024 earnings tomorrow, which will be closely analysed, not ...

Virgin Media O2 has appointed MSQ Sport+Entertainment (MSQ S+E) as its lead partnership and sponsorship agency for both ...

The new limited-edition KFC Zinger fillet comes sandwiched between two crispy hash browns (instead of a burger bun), a novel arrangement that has inspired Mother's "When you see double, double down" ...

Another casualty of the Omnicom-IPG merger has emerged today as Nicky Bullard, group CCO at IPG’s MullenLowe, is leaving. She ...

Neil Clarke and Jay Phillips have joined Leagas Delaney as the agency's first creative partners, reporting to founder Tim ...

A Super Bowl ad brief is terrifying. Brands get 30 to 60 seconds to grab the attention of over 117 million viewers. And it's ...

The verdicts on yesterday's Super Bowl ads will be rolling in - we hope to have an AI one among others - but the early standout has been Nike's from Wieden+Kennedy (its first SB spot for 27 years), ...

Media intelligence company Meltwater and We Are Social have released Digital 2025 looking at trends in the market. Key ...

Interesting that when you're trying to turn round an ocean liner of the company - in this case Starbucks - you turn to ...

Changes are coming thick and fast to London's adland. Now recently-appointed McCann London CCO Lynsey Atkin (left) has ...

According to market research company MarketCast and Ad Age, Super Bowl ads have been getting less likeable over time. Their ...

Omnicom has posted reported organic growth of 5.2% for Q4 and full year 2024, pretty respectable although behind Publicis ...