Forsaking a traditional playbook, the marketing for Housefull 5 hinges on two audacious bets. It released the whodunit with ...

By transporting five regional creators to Singapore’s Resorts World Sentosa and capturing their experiences through ...

The new ad unit features a split design, one section of the ad displays a static brand image, while the other allows users to ...

As part of the upgrade, ChatGPT can now connect to Dropbox, Google Drive, Box, OneDrive, and SharePoint. This allows users to ...

IPL 2025 sparked a shift in brand strategy. Experts weigh in on whether this year’s Indian Premier League media moment matched its massive price tag.

The expanded product offering includes enhancements to Value Optimisation, Incremental Attribution, and Value Rules.

Anthropic says the initiative is meant to demonstrate how AI and human expertise can work together, starting with educational ...

As part of the program, 4,000 agencies will be trained under Meta’s APEX initiative, with an aim to boost SMBs through ...

From quirky copy to nostalgic nods, brands lit up social media to celebrate RCB’s historic IPL win after 17 long years. This ...

The deal marks Meta’s first direct partnership with a nuclear facility and aligns with its efforts among tech companies to ...

Thirdbase blends design, wit, and cultural discourse to spark conversations around intimacy. With in-house creativity, it is ...

As Cannes Lions 2025 nears, Indian agencies gear up to make their mark on the global stage. Let's explore India’s submissions ...