February is here, and love is in the air—not just for romance but also for the best beauty deals of the season! Whether ...

Florence Pugh's eyelashes have me questioning everything I know about the best mascara application. For years, I was ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Lady Amelia Spencer and Lady Eliza Spencer took coordinated dressing to a whole new level at the Richard Quinn show during ...

Gone are the days where skinny jeans and mom jeans are the most popular style - '70s-style flares are firmly back on the map.

Both celebrities wore Anuradha Vakil kurta set. Giving a royal look the subtle way, the raven black kurta has heavy golden gotta patti work on its borders. It is intricately embroidered with zari over ...

When it comes to makeup for mature skin, understanding the unique needs and challenges is essential. As skin matures, it ...

Beth Gillette is the beauty editor at Cosmopolitan with six years of experience researching, writing, and editing makeup stories that range from best setting powder to Benefit mascaras. For this story ...

Chappell Roan's newest single is being teased with billboards all over the U.S. in an office siren-approved makeup look. Her ...

The best eyeshadow palettes present endless possibilities, with options ranging from classic everyday neutrals that are ...

Pearl Harbor star Kate Beckinsale spoke onstage during the 27th Costume Designers Guild Awards (CDGA) in L.A. where she ...