Veteran adman Ambi Parameswaran’s Marketing Mixology offers a concise, insightful guide for marketing students and ...

Cyrus Broacha on the golden era of television, MTV Bakra and influencer marketing, podcasting in the social media era ...

As AI storytelling explodes in reach and realism, a new frontier is emerging—one where the past is remixed for the algorithm, ...

From Boston Pizza to California Closets Vancouver, businesses in B.C. aim to make clear that they support the local economy ...

Kodak's name has become synonymous with a failure to adapt to the digital revolution. But overseas, its logo has become an ...

Infosys' Sumit Virmani and Tata Motors' Shubhranshu Singh have been featured in Forbes' 2025 list of the world’s most ...

Brands like Chipotle, Starbucks, Cava, and others are leaning on rewards to keep customers coming back and to build habits ...

From global jury rooms to international speaking stages, Nigerian marketing leader, Sandra Amachree, recently shared with ...

The Competition Appellate Tribunal (CAT) has upheld the findings of the Competition Commission of Pakistan (CCP) against M/s ...

The supplement that's poisoning gym-goers has been exposed in shocking lab tests. The dangerous truth will make you think ...

Startups are developing tools to help companies sell their goods and services online as consumers increasingly use chatbots ...

Dabur expects low single-digit Q1 FY26 revenue growth; Home and Personal Care and healthcare segments lead, while beverages ...