In developing the mascots, Cogan says the team drew from their own nostalgia of cartoony breakfast cereal mascots, as well as from snacks. Cheetos’ Chester the Cheetah was a frequent reference.

Missing Morning Mascots. The world of breakfast cereal is a lawless desert of chaos, with flavors, mascots, and ideas that rarely feel cut from the same cloth. In the 1970s, ...

Though the mascots are each pop culture icons in their own right, one person on the inside has shared a glimpse as to more Monster Cereals mascots General Mills has passed over in the years since ...

I got my start eating cereal in the mid 1960s. It was easy for me to identify with cereal mascots and characters, since many of them had running story lines that would span years, and they were ...

Kellogg's is taking a different approach by bringing its Hulk-coloured cockerel heritage mascot Cornelius flapping into the modern era as a giant 3D kaiju. Breakfast cereal is in crisis, apparently.

MINNEAPOLIS, June 02, 2025--General Mills is bringing Mister Fantastic, Invisible Woman, Human Torch and The Thing to the cereal aisle with a special series of cereal boxes inspired by Marvel ...

The iconic food mascots you remember from childhood cereal boxes all have one thing in common — they almost always graced boxes containing relatively sugary cereals that may not have been your ...

If you’ve got a yen for both Crocs and breakfast cereal, run, don’t walk, to grab Tony the Tiger’s and Toucan Sam’s new spin on footwear. Expanding their cereal box roles, the two iconic ...

Monster Cereals are hitting shelves nationwide now. Videos by ComicBook.com Per press release, “Halloween’s hottest haunters are baaaaack… and this year, they are joined by their one-of-a ...

Kellogg's is taking a different approach by bringing its Hulk-coloured cockerel heritage mascot Cornelius flapping into the modern era as a giant 3D kaiju. Breakfast cereal is in crisis, apparently.