We spoke to industry experts to decode, dissect, and deduce the waves this campaign has stirred in ad land—if this cheeky move signals an advertising rivalry revival or just a gimmick ...

The history of one of the earliest industries in the United States is bottled in a museum in downtown Ballston Spa.

Johnson City is where a creative, energetic man dove into the unruly soft drink industry and helped usher in two iconic ...

I wouldn't believe it if you told me ten years ago that water bottles would be as trendy and status symbol-y as a designer handbag. However, here we are in 2025, with my 9-year-old daughter begging me ...

The Hawai‘i Lodging & Tourism Association on Wednesday celebrated the exceptional contributions of the state’s hospitality workforce in front of an audience of 750 people at the 32 nd Annual Nā Poʻe ...

The gels, goos, and performance drinks designed for athletes work, really well. But what about when we’re not pushing the ...

America's favorite orange juice maker is in big financial trouble - hit by a triple whammy of problems. Hurricanes destroying ...

Here are our top 10 nominations for Oscar night, or to make the perfect movie night in with friends and family ...

One researcher has found that microplastics in freshwater environments create the perfect breeding ground for ...

Three native Mississippians founded Black Excellence Water last year as a platform to highlight Black culture, Black history and Black achievements.

Florida is being blasted with stronger hurricanes than ever before. A prolific disease carried by insects continues to ...

The US sports drinks market is dominated by big guns Gatorade (PepsiCo), Powerade (Coca-Cola) and Bodyarmor (Coca-Cola). Which brand takes the crown – and how are innovations from the trio driving the ...