It’s funny, warm and - somewhat surprisingly - Amanda, the insufferable Yummy Mummy from the original series, now divorced and living in South Harlesden, has a wardrobe you will definitely covet.

It's a return to form that will have Boden's core customer – yummy mummies who include Sienna Miller and the Princess of Wales – breathing a sigh of relief. Once, you knew you were middleclass ...

Brand and Culture Expert Nick Ede agreed, and told Fabulous: “Molly-Mae has transformed herself into a yummy mummy who has ditched the glamour model style for a more relaxed and natural look. “ ...

Brand and Culture Expert Nick Ede agreed, and told Fabulous: “Molly-Mae has transformed herself into a yummy mummy who has ditched the glamour model style for a more relaxed and natural look. “ ...

“Woody,” “spicy” and “sweet” were the leading descriptions from what sounded more like a wine tasting than a mummy sniffing exercise. Floral notes were also detected, which could be ...

Listed winner Mea Domina is by Pivotal and has just produced a filly by Juddmonte's megastar, while the Dubawi-sired stakes performer Yummylicious is expecting to him and is set to fill the footsteps ...

Brand and Culture Expert Nick Ede agreed, and told Fabulous: “Molly-Mae has transformed herself into a yummy mummy who has ditched the glamour model style for a more relaxed and natural look. “ ...

How does she do it? Amanda’s overall aesthetic is very much “yummy mummy who takes regular city breaks to Scandinavia (but also keeps tabs on whatever Kate Middleton’s wearing, too)”.

I’ve seen it happen so many times and it never fails to make me gasp. I remember once seeing a yummy mummy and her two-year-old daughter browsing in a designer children’s boutique in Notting Hill.