Apple traditionally has stayed low-key on Prime Day, but this year it is breaking big with its strongest deals ever. Apple’s top-selling wireless earbuds, the AirPods Pro 2, are now priced at an incredible 40% off just for Prime members.

Amazon’s biggest shopping event of the year is in full swing, and yes, Prime Day is still going on now. For the first time ever, Amazon has stretched the event to a full four days, giving shoppers even more time to score epic savings across tech, home, beauty, fashion, and more. So, if you've been concerned that you missed out, that's not the case.

Welcome to the Strategist’s first liveblog! When we found out Amazon had extended Prime Day from two to four whole days this year, we decided it was time for us to try something different too. Because we understand that,

It doesn’t take wizardry or special spells to see how good this Amazon Prime Day deal is, especially if you have Harry Potter fans ages 8 and up in the house. The LEGO Harry Potter Hogwarts Express & Hogsmeade Station is 34% off for Prime Day, bringing the price of this fun playable model with 9 minifigures down to just $86.

If you're wondering where the rest of the Avengers are, Lego turned Avengers: Endgame's final battle into several sets, but this is by far the coolest. At 30cm tall, it features minifigures of Captain Marvel, Okoye, Wanda Maximoff, Shuri, Valkyrie, The Wasp and an extra chunky Thanos.

Based on our formal testing, this TP-Link Wi-Fi 6 model, the RE600X, is a great choice for expanding your wireless signal's range without spending a lot. And now, it's 60% off!

Several Amazon reviewers are making the comparison between these Nortiv 8 walking shoes and the famous Hokas, which sport a similar billowed cushion footbed with a $175+ price tag

Right now, Amazon Prime members can get their hands on an Xbox Core Controller, a Fire TV Stick 4K, and one month of Game Pass Ultimate for just $78. This would normally cost you $140, so this is a very attractive 44% discount. It’s not likely to last for very long though.