Exposed the business behind college basketball "That was the first, probably, NIL movie. It had to be. That and Blue Chips were like the first," Carmelo Anthony reflected, echoing a sentiment that ...

Carmelo Anthony shares how Spike Lee’s He Got Game didn’t just reveal the business of college basketball and predicted and helped shape today’s NIL era.

Next fall, Kiyan Anthony will start his freshman season with the Syracuse Orange, following in the footsteps of his father, Orange legend and NBA legend Carmelo Anthony. Now, father set a high bar ...

Basketball great Carmelo Anthony enters new arena with cannabis brand, mission October 7, 2024 via Marijuana Business Daily Tyrese Haliburton Reportedly Inks New Endorsement Deal With Puma ...

Kiyan Anthony, son of NBA legend Carmelo Anthony, is carving his path in basketball and business. Recently, Kiyan took a big step by signing with WME Sports for exclusive NIL representation, the ...

Carmelo Anthony speaks during a Naismith Hall Fame Class of 2025 inductee news conference at the Final Four of the NCAA college basketball tournament on Saturday, April 5, 2025. AP.

Carmelo Anthony is going into the Basketball Hall of Fame, both as an individual and part of the 2008 U.S. Olympic men’s basketball team.

Spike Lee's "He Got Game" isn't just a classic basketball film; it's a prophetic look at the future of college hoops, one that Carmelo Anthony and a generation of athletes now recognize as the ...