W e don’t often feature the fruits of Fender’s renowned Custom Shop here for the simple reason that nearly all the guitars it ...

Still, the leaders of Gibson, Fender and PRS say they have not given up. “The death of the guitar, to paraphrase Mark Twain, is greatly exaggerated,” says Fender’s chief executive, Andy Mooney.

Justin Kennedy builds out-of-this-world guitars for customers looking to break with tradition and shred something a little more radical.

If you've been thinking about starting your journey as a budding guitarist, Amazon has rolled out some solid deals for Prime Day 2025 on Fender starter kits.