∎ Corporate logos on the field: In June, the NCAA Playing Rules Oversight Panel approved college football programs selling on-field sponsorship advertisements during regular-season games.

They have jumped out to a quick 30-22 lead against Purdue. Washington entered the match with three straight defeats and they're well on their way to making it four. Can they turn things around ...

Walmart steel cage match (although we would totally watch). Instead, Walmart gave its logo a makeover fit for modern times—at least that was the idea. But people, well, they have feelings.

EA Sports is going back to school. The video game company announced Thursday it will release College Football 26 later this year after the massive success of College Football 25 this past season ...

WEST LAFAYETTE — Prior to finding Purdue football's latest coach, athletic director Mike Bobinski made it public knowledge the hire would not only be someone with a proven background ...

Purdue University’s new multi-use building planned for the northwest corner of Michigan and West streets in Indianapolis is expected to rise 15 stories and open in 2027. Conceptual renderings ...

won the Big 12 championship and reached the College Football Playoff under coach Kenny Dillingham. Breedlove transferred to Purdue ahead of the 2024 season from Colorado. He started his college ...

INDIANAPOLIS — Conceptual renderings of Purdue’s new Academic Success Building in Indianapolis were released Wednesday (Jan. 15), bringing a uniquely Purdue look to the Circle City. Approved by the ...

WEST LAFAYETTE — Every starting member of Purdue football's 2024 secondary is now officially gone. Three of them will be playing for teams in this season's College Football Playoff after ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...

For the first time in almost 20 years, Walmart has a new logo. The international retailer describes it as a “a comprehensive brand refresh,” but the online world hasn’t been quite so kind to ...