Ambient advertising, in which agencies take their messages offline and onto real-life objects, ... We've complied 14 examples of clever ambient travel and tourism campaigns from this year.

We looked at a sample of approximately 300 million impressions, driven by 150 million ads across the travel sector, to understand what combinations of ad copy (titles, descriptions and so on ...

This week's companies are from completely opposite corners of the world, but their similar approach to branding shows the universal trends in travel marketing. Share In an attempt to appeal to the ...

Travel ads make up 10% of all search ads and accounted for about $10.7 billion of Google’s $98 billion search revenue in 2019, Martin wrote in a Thursday note to clients.The coronavirus is ...

NEW YORK -- Travel agents are very or somewhat concerned about the possibility that bias will slip back into the GDSs once all the rules go away, but what about letting airlines place paid ads on ...