Can Chase Elliott be dethroned from the NASCAR's most popualr driver spot this year by either Kyle Larson, or Kyle Busch?

The New King of NASCAR Merch Has Dethroned Chase Elliott originally appeared on Athlon Sports. Chase Elliott has been the ...

For the better part of four decades, NASCAR's most popular driver award has been won by three drivers: Bill Elliott, Dale ...

If there's one thing that makes a driver stand out from the rest of the competition besides results on the track, it is ...

NASCAR fans regularly share their voices at the end of each season when they cast their votes for the sport’s most popular ...

SportsLine's Steven Taranto reveals his picks and NASCAR props for the 2025 NASCAR Cracker Barrel 400 at Nashville ...

Kyle Larson surpasses Chase Elliott in NASCAR merchandise sales, marking a significant shift in driver popularity and team dynamics.

There are some Cracker Barrel 400 trends to consider, but nothing is written in stone yet at the relatively-new Nashville ...

Kyle Larson recently triggered an increase in popularity after beating his Hendrick Motorsports teammate Chase Elliott in merchandise sales so far in the 2025 season.

Kyle Larson describes his fellow Hendrick Motorsports Cup drivers as “vanilla” compared to athletes from other sports and ...

While the NASCAR community eagerly anticipates the Mexico City race, drivers like Chase Elliott see the road course as an ...

Kyle Larson dethrones Chase Elliott as the top NASCAR merchandise seller, reflecting a shift in fan engagement and brand ...