In a bold and powerful push for inclusivity and cultural relevance, LEGO Canada’s 2025 She Built That campaign is breaking down gender stereotypes, one brick at a time. The campaign challenges the ...

As the Edmonton Oilers fight to bring the Stanley Cup back to Canada, the stakes of bringing the series back to “home ice” ...

Once a regular part of the Canadian marketer’s calendar, cross-border travel to the U.S. is facing growing hesitation, and not just for vacationers. Business travellers across Canada are rethinking ...

Canadian brands are using national identity to build trust, drive engagement, and navigate global trade shifts. Insights from 250+ marketers reveal what’s working and where we go from here.

Canada’s marketing technology (otherwise known as MarTech) scene is thriving, with homegrown firms powering innovation from coast to coast. And while you may have heard of giants like Hootsuite and ...

MiQ has officially launched Sigma , its new AI-powered platform designed to help marketers make faster, smarter media ...

Search isn’t what it used to be. Yes, Google holds its ground, but it’s no longer the only place people go when they’re looking for products, services, or recommendations. Social platforms like TikTok ...

In a significant move for Canada's marketing community, AMA Toronto has announced the official integration of the Canada’s Marketing, Advertising, PR and Communications Hall of Fame, founded by Jelly ...