Establishing consumer trust highlights the importance of registering a business. Customers and clients, especially people you've never worked with before, need assurance that you are a legitimate ...

The Advantages of Commercial Advertising. With online videos going viral and seemingly everyone clambering onto the Twitter bandwagon, small business owners are left wondering whether any ...

Event Planning Industry Analysis. Event planners do a lot more than plan events. They also coordinate and execute of all facets of meetings and events. These responsibilities can include budgets ...

Importance of Incentive Plans. Incentive plans are formalized approaches to offering recognition and reward to employees for meeting pre-established goals or objectives. Incentives may include ...

Bakery Industry Analysis. A growing albeit paradoxical trend in the bakery industry, noted by the industry profiler Report Linker, is that U.S. consumers are hungering for both healthy baked goods ...

Corporate Strategy Vs. Marketing Strategy. Corporate strategies and marketing strategies often coincide or overlap because, contrary to popular belief, a major focus of marketing includes the ...

What Is Intrusive Marketing?. Intrusive marketing, as its name suggests, is invasive and turns off consumers. While you might think there's no such thing as bad publicity, customers can develop an ...

What Is Misconduct in the Workplace?. It is important to alert all new employees of the behaviors you consider unacceptable within your organization. You should also have a plan of action in place ...

Four Different Types of Business Attire. When you first enter or are in the business world, you must know how to dress appropriately for any given situation. What you wear for an interview or ...

Cultural Influences on Marketing Strategies. Companies that are growing are always on the lookout for new opportunities. Some of these opportunities present themselves in new countries. Product ...

The Advantages of Offering Discounts at Your Business. Offering potential customers discounts on purchases is a way to quickly draw people into your store. Anytime you tell a customer that he can ...

Uses for Computers in Business. Almost every business uses computers to complete daily tasks. From making contact with clients to inputting data for reports, computers allow businesses a more ...