The current Pepsi logo used as of 23 August 2023, revealed earlier that year. The Pepsi Globe is the logo for Pepsi , named for the red, white, and blue design in a sphere -like shape. It is one of the most recognizable logos in the world.

Oct 21, 2024 · The letter “O” has acquired an oval shape, and the logo creators slanted it diagonally, as it was above the lower loop of the letter “C.” The decorative element above the “C” also changed: the two side lines became shorter and pointed at the ends.

Spanning over a century of visual evolution, the Pepsi logo encodes the history of American consumer culture in stylized iconography. Tracing the brand's symbolic transformations from pharmacy trademark to global emblem, themes of tradition and reinvention reveal tensions at the heart of capitalist mythmaking.

Jan 30, 2025 · With this more modern, geometric-feeling logo and minimalist, even brutalist font, Pepsi was niching down its target demographic and overtly marketing itself to younger consumers, referring to them as the “Pepsi Generation” in a 1961 ad campaign.

Oct 19, 2023 · The Pepsi logo, often referred to as the Pepsi-Cola emblem or soda brand insignia, has not gone through much change over the years — or has it? Many brands, especially those with iconic beverage logos, have to change their logo design.

Dec 23, 2024 · The history of the Pepsi logo is a fascinating journey through over a century of branding, design trends, and cultural evolution. From its inception in the late 19th century to its current iteration, the Pepsi logo has undergone numerous transformations that reflect the changing tastes and times.

Jan 29, 2025 · Pepsi's logo evolution story is as captivating as the brand's resilience through challenging economic times. While the Great Depression presented numerous hurdles, it also set the stage for significant transformation, including the iconic Pepsi logo.

Apr 26, 2022 · Let’s dive into how the Pepsi logo design has changed over the years, and learn how to design a logo that has managed to hold onto its brand recognition despite these changes. The late 1800 were an interesting time in the Pepsi logo history.

Jun 2, 2024 · Explore the evolution and history of Pepsi logos throughout the years with a detailed logo review, featuring the various Pepsi logos by year and their significance in the brand's visual identity.

The True History and Evolution of the Pepsi Logo. Discover why the Pepsi logo’s evolution and meaning are too intriguing to miss. Uncover the story behind this iconic symbol of refreshment and innovation.