Dec 26, 2024 · Being Human, the clothing brand backed by Bollywood superstar Salman Khan, celebrated the actor’s birthday in style with a striking outdoor campaign titled “#BhaiKaBirthday.”

Dec 27, 2024 · As digital technologies pervade the far reaches of retail and out of home (OOH) business landscapes, there is a strong felt need for a gold standard to be established for determining excellence in the development and application of digital display technologies in both the business realms.

Jan 3, 2025 · Lumocast Digital Signage, going with the brand name CAN Signage, a leading manufacturer of outdoor and retail signage solutions, has announced its participation as an exhibitor at DDX Asia 2025 which will be held on February 20 and 21st, 2025 at Nesco exhibition centre, Goregaon, Mumbai.

Jan 17, 2025 · Matthew Dearden, CEO, Alight Media has joined the jury panel of DDX Asia Business Awards to judge the award entries of the year. Matthew is the CEO and co-founder of Alight Media, a leader in providing digital media in the public domain. Alight’s national digital billboard (D48) network reaches more people in the UK than any other.

Jan 9, 2025 · Britannia – one of India’s oldest and largest FMCG advertisers, and a long-standing client of the outdoor advertising business flipped the script on outdoor advertising. To spotlight Britannia’s continued commitment to its sustainable practices, the brand let …

Media4Growth is the quintessential knowledge platform for the Out of Home (OOH) advertising industry doing business across India and geographical markets

Dec 12, 2024 · Kumar Seetharaman, Managing Director of Srishti Group, shares his insights into the evolving digital out-of-home (DOOH) industry. Presented as part of DDX Asia, the discussion provides a media owner’s perspective on the challenges faced in this rapidly changing landscape and how events like DDX Asia aim to address these issues.

3rd M4G OOH Quizathon contest to be conducted live on Media4Growth on Apr 19. Murugan S, CEO, Southern Health Foods is the quizmaster; attractive cash prizes for the winner & runner-up

Oct 15, 2024 · Parle Agro has launched an impactful 360-degree outdoor campaign for its latest product, Smoodh Lassi. Executed by Platinum Outdoor, the campaign went live on October 1st, spanning 70 markets and utilising 21 different OOH (Out-of-Home) media formats.

Nov 25, 2024 · Khushi Advertising, a leader in ambient innovations in the OOH landscape, has partnered with Nexus Vijaya Mall to launch Chennai’s first Concave Anamorphic screen, ‘CURV’, on 25th November at Nexus Vijaya Mall.